The Australian Mushroom Growers’ Association

The Australian Mushroom Growers’ Association came to Spearhead Creative with a slightly outdated existing logo and not much more.

So we updated their logo suite, created a comprehensive Brand Guidelines including a positioning statement, and created a consistent look to all their communication pieces, such as their stationery suite and POS – including some examples of how the brand might translate to things like POS posters.


Branding and graphic design